Uphill Battle: Florida Strawberry Producers Challenged This Year

Web AdminExports/Imports, Florida, Strawberry, Top Posts

One of Florida’s most challenging strawberry seasons is nearing the homestretch of its 2020-21 season. Between insects, Neopestalotiopsis disease and rising imports from Mexico, strawberry farmers have faced an uphill battle all season, says Dustin Grooms, strawberry producer with Fancy Farms in Plant City, Florida. “Things have been challenging this year. It’s been a tough year. The volume was off …

Lights Out: UV System Helpful Against Strawberry Pathogen

Web AdminFlorida, Strawberry, Top Posts

When the light goes on, it’s lights out for a ruinous strawberry pathogen. Just imagine this: Pulling an ultraviolet lamp behind a tractor out into your farm in the middle of the night, pointing the UV light at the strawberries and zapping powdery mildew right out of the leaves and fruit. That’s the idea behind new research led by UF/IFAS …

Defeating Disease: What Can be Done About Neopestalotiopsis Fruit Rot?

Web AdminDisease, Florida, Strawberry, Top Posts

Neopestalotiopsis Fruit Rot has emerged as a significant disease of Florida strawberry production. Instances have increased over the last three years, to the point this year the disease was discovered in fields that had it the prior season. But what can producers do to manage this destructive disease? Natalia Peres, a Professor of Plant Pathology at the University of Florida/IFAS …

Chill Out: New UF/IFAS Study Shows Why Strawberries Must Keep (Their) Cool

Web AdminFlorida, Strawberry, Top Posts

It is strawberry season in Florida. Odds are any strawberries eaten right now taste oh-so-sweet. Those strawberries consumers see at the grocery store should be shipped and stocked at the right temperature, says a University of Florida (UF) scientist; should being the operative word. To ensure the fruit is at peak form, you’re not supposed to break what’s referred to …

Managing Medallion: New Strawberry Variety Requires Different Management Tactics

Web AdminFlorida, Strawberry, Top Posts

The new Florida Medallion strawberry requires a different management strategy than the other varieties currently on the market. But the rewards are potentially great for Florida growers who choose to produce the latest variety release from the University of Florida/IFAS. Vance Whitaker, strawberry breeder at the University of Florida Gulf Coast Research and Education Center, has a couple of recommendations …

White Out: Florida Pearl Attracting Interest from Growers

Web AdminFlorida, Strawberry, Top Posts

It may be produced only in limited acreage this year, but the Florida Pearl strawberry is already a hot commodity. One of University of Florida (UF)/IFAS strawberry breeder Vance Whitaker’s newest releases is attracting attention from farmers due to its unique whiteish color and pineapple aroma. “There’s been a lot of media coverage of it. We’ve gotten a lot of …

Winter Weather Impact: Alabama Strawberries Progressing

Web AdminAlabama, Strawberry, Top Posts, Weather

Strawberries in north Alabama are progressing despite sporadic temperatures and high wind speeds. “Our cold weather hasn’t been like a constant. It’s been more of a, we’ll have three or four days, maybe seven or eight days of colder weather, and then we’re back up in the 50s and 60s,” said Eric Schavey, Alabama Regional Extension agent in Northeast Alabama. …

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Quality Assurances: Florida Strawberries Looking, Tasting Good

Web AdminFlorida, Strawberry, Top Posts

Cooler temperatures this winter have slowed the growth of Florida’s strawberry crop. But the quality of the berries the state has produced since Thanksgiving remains top-notch. “With all of this nice cool weather, we’ve had fantastic quality. The flavor has been really good. The size of the fruit has been really good. The firmness of the fruit has been really …

It’s Coming: Strawberry Volume Expected to Increase Soon

Web AdminFlorida, Strawberry, Top Posts

Florida strawberry production has been slower than normal this season. But don’t expect that to too last much longer. “I think that volume’s going to be coming pretty powerfully here whether we’re ready for it or not over the next couple of weeks,” said Vance Whitaker, strawberry breeder at the University of Florida Gulf Coast Research and Education Center. “We’ve …

Neopestalotiopsis Fruit Rot Survives in Florida Strawberry Fields

Web AdminDisease, Florida, Strawberry, Top Posts

Neopestalotiopsis Fruit Rot has impacted Florida strawberry production the last three seasons. The disease has taken a discouraging development for Florida producers this year, however, says Natalia Peres, Professor of Plant Pathology at the University of Florida/IFAS Gulf Coast Research and Education Center. “What we’ve seen this season is different than what we’ve seen the past two seasons. We can’t …