PMA Appoints New Chief Marketing Officer

Kelsey Fry Produce, Top Posts

On October 13, Lauren M. Scott was named the new chief marketing officer for the Produce Marketing Association. Scott has over 20 years of experience working in consumer goods marketing, innovation and brand management. As chief marketing officer, Scott has been tasked with generating creative marketing efforts “for providing members with education and tools among consumption-driving marketing,” said John Oxford, …

2016 PMA Fresh Summit Wrap-Up

Kelsey Fry Berries, Leafy Vegetables, Produce, Top Posts, Tropical Fruit, Vegetables Leave a Comment

The 67th annual Produce Marketing Association’s (PMA) Fresh Summit Convention and Expo was one for the books, literally. The event, held in the Orange County Convention Center in Orlando, Florida, had a record attendance of 20,889 attendees from over 65 countries. More than 12,000 exhibiting companies showcased new products, trends, technologies and innovations at the event. If you follow Southeast …

AgNet Media Attending PMA Fresh Summit

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AgNet Media is gearing up for the annual Produce Marketing Association (PMA) Fresh Summit hosted in Orlando, FL, October 14-16. Alongside over 1,100 exhibitors from 60+ countries, AgNet Media will be taking in the innovative opportunities presented at the expo. The Fresh Summit is expected to have over 20,000 attendees walking the aisles of the Orange County Convention Center. If …

Fresh Summit Informs, Unifies Global Science and Technology Community

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Recognizing the increasing complexity facing the produce and floral industries today and in the future, science and technology will be a key focus of Produce Marketing Association’s (PMA) 2016 Fresh Summit Convention & Expo when it convenes October 14-16, in Orlando, Florida, USA. And new this year, a pilot program will be held to help attract science and technology talent …

PMA, United Fresh Establish Joint Working Group on Listeria Monocytogenes

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From the Produce Marketing Association: Washington, D.C. —Produce Marketing Association (PMA) and United Fresh Produce Association (United Fresh) are collaborating to address produce-specific challenges surrounding Listeria monocytogenes (Lm). While both organizations have been actively working with their respective members on individual projects related to reducing the risk of produce-associated foodborne illnesses from Lm, additional areas exist where a joint effort …