With $3 Million Grant, Researchers Hope to Help Find Sites to Grow Tomorrow’s Produce

Abbey Taylor Produce, Top Posts

By: Brad Buck, 352-294-3303, bradbuck@ufl.edu GAINESVILLE, Fla. — University of Florida (UF) researchers are sounding a warning bell that fresh produce may be hard to come by in the future. Scientists with the UF Institute of Food and Agricultural Sciences (IFAS) cite changes in our climate, loss of fresh water and competition for resources as major threats in farmers’ ability …

Nutrients Are Nice, but Produce Better Pass the Taste Test

Josh McGill Produce, Top Posts

By: Brad Buck GAINESVILLE, Fla. — Consumers want produce that tickles their taste buds and is easy on the eye, but they think quality fruits and vegetables are a matter of luck, according to University of Florida Institute of Food and Agricultural Sciences researchers. The fact that consumers purchase produce to satisfy their senses – not necessarily for its nutrients …

Georgia Farm to Table Source Show Expected to Set Records

Kelsey Fry Berries, Leafy Vegetables, Produce, Top Posts

Before becoming the farm to school coordinator for the Georgia Department of Agriculture, Misty Friedman was a school nutrition director. There, she saw the need to bring school nutrition directors in direct contact with local vendors to supply a reliable Georgia-grown meal to students. Thus, the Farm to Table Source Show was born three years ago. Now, Friedman works closely …

PMA Appoints New Chief Marketing Officer

Kelsey Fry Produce, Top Posts

On October 13, Lauren M. Scott was named the new chief marketing officer for the Produce Marketing Association. Scott has over 20 years of experience working in consumer goods marketing, innovation and brand management. As chief marketing officer, Scott has been tasked with generating creative marketing efforts “for providing members with education and tools among consumption-driving marketing,” said John Oxford, …

Georgia Grown Pleased with Subway Restaurants Partnership

Kelsey Fry Produce, Top Posts, Vegetables

Consumers have been enjoying fresh, locally grown produce on their sandwiches at many of their local Subway restaurants this year. Subway and Georgia Grown announced early this past summer the partnership to promote Georgia Grown sandwich toppings in some of their restaurants. And Georgia Agriculture Commissioner Gary Black has been pleased with this promotion. During last week’s Sunbelt Ag Expo …

Globe Samples The Finest Georgia Grown Produce

Kelsey Fry Produce, Top Posts, Tropical Fruit, Vegetables Leave a Comment

The Georgia Grown pavilion at the 2016 Produce Marketing Association’s (PMA) Fresh Summit showcased Georgia agricultural businesses with a modern touch. The white space of the exhibit was definitely an eye catcher for those passing by. The booths were set up with plenty of white couches, chairs, walls and tables to allow for networking and promotion of the exhibiting companies. …

Florida Brings Its Finest to the World Stage

Kelsey Fry Berries, Produce, Top Posts, Tropical Fruit, Vegetables Leave a Comment

The Fresh From Florida pavilion did an exceptional job representing Florida’s agricultural businesses at the 67th annual Produce Marketing Association’s (PMA) Fresh Summit this past weekend. With a new change in booth layout, the pavilion allowed for unity of the Florida companies on the expo show floor. It was pretty easy to spot the Florida section amidst the 12,000 exhibiting …

2016 PMA Fresh Summit Wrap-Up

Kelsey Fry Berries, Leafy Vegetables, Produce, Top Posts, Tropical Fruit, Vegetables Leave a Comment

The 67th annual Produce Marketing Association’s (PMA) Fresh Summit Convention and Expo was one for the books, literally. The event, held in the Orange County Convention Center in Orlando, Florida, had a record attendance of 20,889 attendees from over 65 countries. More than 12,000 exhibiting companies showcased new products, trends, technologies and innovations at the event. If you follow Southeast …